Bob Hughes · Creativity in Business Marketing Strategies · 5 hours 14 minutes ago

A lot of food is wasted in the world. More than 300 million tons a year, by some estimates.

Not only at restaurants and bakeries and other establishments that serve prepared goods. Not only at homes, where people buy more than they can eat or consume (especially in the developed world). But even before food gets to the supermarket, when distributors discard food that’s not picture-perfect. It still tastes good, but if it doesn’t have the right dimensions or color or whatever it is that …

Michael Drew · Branding · 1 day ago

Remember those old American Express card commercials? A recognizable face would appear in the ads, and at some point, up would pop the question, “Do you know me?” Followed by the celebrity’s name on a facsimile of the credit card, and the date when he or she became a “member” of the American Express “club,” for which people pay to belong.

The celebrity quotient was meant to imply that successful people used the card, so successful you didn’t even have to know them by name, only by sight, …

Michael Drew · The ME Cycle The WE Cycle · 2 days ago

You’ll have noticed as we go through history pointing out some notable examples of defining events that mark the civic or individual cycles, that not everyone is in sync with the age, especially if a person’s “me” outweighs a “we.”  So whether you do good or ill in a society can sometimes depend on your own out-of-sync or in-sync intentions. Let’s look at several Roman examples. Why Rome? Well, for us its still larger-than-life. And it provides great examples of some people who were …

Roy H. Williams · Invisible Heros · 3 days ago

New York City, 1886: As dock workers unload crates containing the Statue of Liberty, a young railway agent named Richard Sears is launching the company that will bring catalog shopping to America. In Atlanta, John Pemberton is mixing his first batch of Coca-Cola, and across the water, Gottlieb Daimler is tightening the last bolt on the world’s first automobile. Cars, catalogs, Coca-Cola, and the Statue of Liberty simultaneously come into existence in 1886.

But what is the big news in …

Bob Hughes · Small Actions The WE Cycle · 6 days ago

The internet is more than adorable cat pictures, BuzzFeed lists and demented “like” if-you-want-to-change-the-world Facebook posts.

Sometimes it’s the crowd coming through in heartwarming ways.

A father whose newborn baby was terminally ill – she died six weeks after being born of a rare ailment – posted a request on Reddit asking if someone would help him and his wife to have a picture of some sort of their newborn baby without the tubes that covered her face.

He’d never seen …